Business email lists by trade: US, Canada and UK (2026)

By Louis-Marie Giudicenti. Published . Updated . Data read .

Primavera publishes the figures behind 43 business email lists, one per trade and country, counted on Google Maps on November 9, 2026. In the United States, 23 trades run from 22,189 hospitals to 1,007,973 restaurants, and the share with an email from 11.0% for hospitals to 59.4% for architects; across all US businesses it is 30.1%.

43
lists, each with its own page
30.1%
of all 27,976,084 US businesses have an email
32.9%
of all 3,009,975 Canadian businesses
27.7%
of all 5,740,526 UK businesses

Source: Primavera’s database of Google Maps listings, snapshot 2026-11 (counts computed October 29, 2026, read November 9, 2026).

Architects publish an email most often, hospitals least

Each trade links to its own page: the count by state, the ad tags on their websites, their ratings, the chains among them and what the list costs.

23 US trades ranked by the share of Google Maps listings with an email address
#TradeListingsWith an emailShare with an emailvs all US (pts)
1Architects41,06424,39759.4%+29.3 pts
2Veterinarians62,25235,83857.6%+27.5 pts
3Churches464,799248,32153.4%+23.3 pts
4Interior designers47,95125,09452.3%+22.2 pts
5Nonprofits and associations429,250208,67348.6%+18.5 pts
6Insurance agencies270,376127,57147.2%+17.1 pts
7Chiropractors107,75250,82147.2%+17.1 pts
8Mortgage brokers110,23150,24845.6%+15.5 pts
9Lawyers290,089130,36144.9%+14.8 pts
10Real estate agents689,488305,39344.3%+14.2 pts
11Property management companies64,92228,35343.7%+13.6 pts
12Roofing contractors122,01653,11143.5%+13.4 pts
13Accountants and CPAs117,67450,78843.2%+13.1 pts
14Beauty salons359,219148,91141.5%+11.4 pts
15Auto dealers146,01458,83040.3%+10.2 pts
16Therapists and counselors436,866167,97738.5%+8.4 pts
17HVAC contractors130,72749,34537.7%+7.6 pts
18Auto repair shops336,536124,14236.9%+6.8 pts
19Restaurants1,007,973368,24236.5%+6.4 pts
20Contractors489,781178,96436.5%+6.4 pts
21Dentists340,830124,03736.4%+6.3 pts
22Pharmacies107,06816,46115.4%−14.7 pts
23Hospitals22,1892,43511.0%−19.1 pts

All US businesses: 30.1% with an email

Restaurants are the largest list, with 368,242 listings with an email. In share, architects lead at 59.4%, and hospitals close the table at 11.0%.

Source: Primavera, November 9, 2026. A business counts in a trade by its main Google Maps category, or by another of its categories when the main one is generic.

Therapists and counselors publish an email most often, clothing stores least

The 10 largest lists in Canada, each with its own page; the Canadian business email lists by trade explain how they were chosen among 203.

The 10 largest Canadian email lists ranked by the share of Google Maps listings with an email address
#ListListingsWith an emailShare with an emailvs all Canadian (pts)
1Therapists and counselors33,96419,35557.0%+24.1 pts
2Nonprofits and associations51,87926,07550.3%+17.4 pts
3Contractors77,13132,77842.5%+9.6 pts
4Photographers33,84112,89238.1%+5.2 pts
5Real estate agents80,04627,21434.0%+1.1 pts
6Beauty salons45,47111,86426.1%−6.8 pts
7Auto repair shops38,2969,47224.7%−8.2 pts
8Restaurants110,79226,99824.4%−8.5 pts
9Physicians and medical clinics40,4319,79024.2%−8.7 pts
10Clothing stores34,1658,26524.2%−8.7 pts

All Canadian businesses: 32.9% with an email

Restaurants are the largest list, with 26,998 listings with an email. In share, therapists and counselors lead at 57.0%, 24.1 points above the Canadian average, and clothing stores close the table at 24.2%.

Charities and associations publish an email most often, doctors and medical clinics least

The 10 largest lists in the UK, each with its own page; the UK business email lists by trade explain how they were chosen among 289.

The 10 largest UK email lists ranked by the share of Google Maps listings with an email address
#ListListingsWith an emailShare with an emailvs all UK (pts)
1Charities and associations86,93934,82940.1%+12.4 pts
2Business consultants60,33324,10440.0%+12.3 pts
3Photographers60,04122,84138.0%+10.3 pts
4Marketing and advertising agencies58,49021,67637.1%+9.4 pts
5Building contractors82,90228,77434.7%+7.0 pts
6Restaurants177,81548,96327.5%−0.2 pts
7Beauty salons88,52122,28525.2%−2.5 pts
8Garages and car repair70,35917,00524.2%−3.5 pts
9Clothing shops59,56013,88723.3%−4.4 pts
10Doctors and medical clinics73,61810,37614.1%−13.6 pts

All UK businesses: 27.7% with an email

Restaurants are the largest list, with 48,963 listings with an email. In share, charities and associations lead at 40.1%, 12.4 points above the UK average, and doctors and medical clinics close the table at 14.1%.

A list counts businesses on Google Maps, not people

Each row is one Google Maps listing: an office, a store, a clinic, sometimes a professional with a listing of their own. Most list vendors count people instead, such as licensed agents or registered lawyers, which is why their numbers run higher or lower than ours. Service points such as lockers are left out.

A US trade has a page when it passes three thresholds: at least 2,000 listings, at least 20 states with 50 or more, and at least 10% with an email. In Canada and the UK, the same thresholds apply, with provinces or nations in place of states; the ten largest lists that pass have a page. Below that, a national email list would be too thin to be worth a page.

US physicians: 2,049,937 listings, but only 7.5% with an email

Doctors’ offices and medical clinics are the largest US trade we measure, yet they rarely publish an email address: 7.5% do, under the 10% threshold. We publish no US physician email list for that reason; the hospital page shows what a thin health list looks like. The same list passes elsewhere: physicians and medical clinics in Canada (24.2% with an email) and doctors and medical clinics in the UK (14.1% with an email).

Questions

Can I send email to US businesses without their consent?

The CAN-SPAM Act does not ask for prior consent, and makes no exception for business-to-business email. It requires an honest sender and subject line, a postal address and an opt-out honored within 10 business days, as the Federal Trade Commission’s compliance guide explains.

How often are these counts updated?

Every month, with a new snapshot of the database; the websites behind the emails are read again every day. Each page shows the date of its figures.

Can I get a list for one state or one city?

Yes. Each search can be narrowed to a state, a county or a city before you export, and the count shows before you pay. On the Agency plan, $119 a month, exports are unlimited under fair use.

Method and data

Snapshot 2026-11, read November 9, 2026
What is counted
Open businesses on Google Maps in the United States that Primavera has collected, by trade: 27,976,084 listings in all, counted on October 29, 2026.
Trades
Each trade is a set of Google Maps categories, listed on its page with what it leaves out.
Emails
  • Found on the business’s own website, or in open data such as Overture Maps.
  • Role addresses such as noreply@ are never counted, nor addresses shared by many unrelated businesses.
Sources
How Primavera’s data is built: definitions, checks and limits.
Cite this page
Louis-Marie Giudicenti (2026). “Business email lists by trade: US, Canada and UK (2026).” Primavera. Data: snapshot 2026-11, November 9, 2026. https://primaverapp.com/en/email-lists

Written by Louis-Marie Giudicenti

Founder of Primavera. Primavera sells lists of local businesses built from the same database.

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