How Primavera’s data is built
Published . Updated . Figures: snapshot 2026-11 of .
Primavera is a database of businesses built in advance from Google Maps listings and the websites they link to, completed in France by the SIRENE company register. On November 9, 2026, it held 27,976,084 businesses in the United States and 7,161,000 in France. This page says where each piece of data comes from, what each published figure counts, how it is checked, and what the data does not cover.
- 27,976,084
- businesses in the United States
- 7,161,000
- businesses in France
- 8
- countries built in advance
- 10
- searches recounted three ways for each snapshot
From a Google Maps listing to an email address
The collection happens before your search, not during it. Where a search used to wait minutes for an extraction to finish, Primavera’s database is already built, and the count shows at once.
- Collecting the listings.Google Maps listings are collected category by category and area by area, country by country, then stored in Primavera’s database. In France, the SIRENE company register and public directories complete it. Listings are not collected again when you search; in a country not built in advance, an area is collected when a customer creates a list there.
- Reading the websites.The website on each listing is read for what it publishes: email addresses, phone numbers, social profiles. Google Maps does not show email addresses: they come from there. When a website shows none, Primavera can try the usual addresses of its domain (contact@, info@…) and keeps only those that pass the check. Websites are read again on a rolling basis, and what the reader finds reaches the database every day.
- Sorting the addresses.An address shared by many unrelated businesses (a web host, an agency, a website template) is not delivered; an address shared within a network is, and the row says so. Role addresses (data protection, postmaster, no-reply) are never delivered. An address is delivered as its website publishes it: it may have changed since. Once your list is created, or at its creation by ticking the box, the main address of each row can be checked, at 1 credit per address that gets a verdict.
- Your search cuts into it.You choose a trade, an area and your criteria; the count and the preview show what you would get, for free. What costs credits is listed below: exports, the AI tools, and messages to the assistant.
What each word means
- Business
- A listing in Primavera’s database that is open, not removed, and whose main category is not hidden (bus stops, parking lots…). Service points are left out. In the United States, all of Primavera’s businesses are Google Maps listings; in France, a few come from the SIRENE register or public files.
- Category
- A Google Maps category, such as Roofing contractor or Bakery. A business has a main category and sometimes others. A search for a trade matches a business whose main category is in the trade, or whose main category is generic and another one is.
- Service point
- A place where a service is collected rather than a business to prospect: parcel lockers, pickup points, charging stations. Every new search leaves them out. A town hall, a school or a cemetery is not a service point.
- Network
- A brand, a franchise or a chain. Networks stay in the results, marked, and a filter removes them. Each business counts once, even inside a network.
- With a website
- The listing links to a website. A link to a Facebook page or a booking platform counts as a website in the figures. Without a website: the total minus the businesses with one.
- With an email
- At least one email address was found for the business, whatever a later check says about it.
- Shared address
- An address carried by ten businesses or more. It is published only when 60% of them belong to the same confirmed network.
- Role address
- An address that names a function, not a business: data protection, postmaster, no-reply. Never delivered.
- Deliverable, risky, undeliverable
- The verdict of the check of an address, once a list is created. Deliverable: the mailbox accepts mail. Risky: the mail server cannot confirm this mailbox, for example because it accepts every address. Undeliverable: the mailbox does not exist or refuses mail.
Where the data comes from
- Google Maps
- The listings: name, address, categories, phone number, website, rating and number of reviews. Collected in advance in the countries built in advance, and when a list is created elsewhere.
- Business websites
- The website on each listing, read for the email addresses, phone numbers and social profiles it publishes.
- SIRENE (France)
- The register of French companies and their establishments, published by INSEE and reloaded every month. It links each business to its company, and adds businesses whose website was found in advance.
- Overture Maps, All The Places
- Open datasets of business pages (Meta and Foursquare through Overture Maps; All The Places), used for email addresses. Licences: CDLA Permissive 2.0, Apache 2.0, CC0.
French public files
Some email addresses come from French public files: schools, town halls and public services, RGE contractors, tourism, health professionals, brand locations. They are attached only to a business of the database with the same phone number, the same website or a very close name at the same place, and checked like the others. Each file is cited as its licence requires.
- Annuaire de l'éducation. Ministère de l'Éducation nationale (French Ministry of Education), data.education.gouv.fr, updated October 7, 2026. Licence: Licence Ouverte 2.0.
- Base de données locales de Service-Public.gouv.fr. Service-Public.gouv.fr / DILA, data.gouv.fr, file of October 7, 2026. Licence: Licence Ouverte 2.0.
- Entreprises RGE (liste actuelle et historique depuis 2014). ADEME, data.ademe.fr, updated October 6, 2026. Licence: Licence Ouverte 2.0.
- DATAtourisme. DATAtourisme, the French national tourism data platform, data.gouv.fr, export of October 7, 2026. Licence: Licence Ouverte 2.0.
- Annuaire Santé, extraction en libre accès (RPPS). Agence du numérique en santé, data.gouv.fr, extract of October 6, 2026. Licence: Licence Ouverte 2.0.
- All The Places. All The Places project, alltheplaces.xyz, run of September 26, 2026. Licence: CC0 1.0.
Areas outside France
The provinces, regions, départements and municipalities you choose as an area come from these sources, cited in the wording their licence requires.
- Canada. Adapté de Statistique Canada, Fichiers des limites numériques et Fichier des attributs géographiques, Recensement de la population de 2021. Cela ne constitue pas une approbation de ce produit par Statistique Canada. Licence: Licence ouverte de Statistique Canada.
- Senegal. Limites administratives : Gouvernement du Sénégal (Agence nationale de l’aménagement du territoire), OCHA — HDX, jeu cod-ab-sen, CC BY 3.0 IGO. Populations : ANSD, OCHA — HDX, jeu cod-ps-sen. Licence: CC BY 3.0 IGO.
- Belgium. AdminVector – ©NGI-IGN, 2025, licence CC BY 4.0 : https://creativecommons.org/licenses/by/4.0/ Licence: CC BY 4.0.
- Switzerland. Limites des cantons et des communes : swissBOUNDARIES3D, Office fédéral de topographie swisstopo. Rattachement des communes aux cantons : Répertoire officiel des communes de Suisse, Office fédéral de la statistique (OFS). Licence: Conditions d’utilisation des géodonnées gratuites (OGD) de swisstopo ; OPEN-BY (OFS).
- Luxembourg. Limites des cantons et des communes : « Limites administratives du Grand-Duché de Luxembourg », Administration du cadastre et de la topographie (ACT), data.public.lu. Licence: CC0 1.0 (domaine public).
- Andorra. Limites des paroisses : geoBoundaries (Runfola, D. et al., 2020, « geoBoundaries: A global database of political administrative boundaries », PLoS ONE 15(4)), d’après Wikimedia Commons. Données du domaine public. Licence: Domaine public.
- United States. Limites et populations des États, comtés et villes : U.S. Census Bureau, fichiers TIGER/Line et recensement de la population. Données du domaine public. Licence: Domaine public (œuvre du gouvernement fédéral, 17 U.S.C. § 105).
- Other countries. Limites administratives : geoBoundaries (Runfola, D. et al., 2020, « geoBoundaries: A global database of political administrative boundaries », PLoS ONE 15(4)), sous les licences de chaque pays ; villes : GeoNames, CC BY 4.0. Licence: CC BY 4.0 (GeoNames) ; licences de chaque pays (geoBoundaries).
How the published figures are made
Every Primavera page that publishes a count (by country, state, département or trade) reads one monthly snapshot of the database, stored with the site’s code. No page types a number by hand, and a number shows the same way in the text, the tables and the files. The current snapshot, 2026-11, was taken on November 9, 2026.
What is counted
- A business, as the definitions above say: open, not removed, main category not hidden, service points left out.
- By country, state or département: all categories together. 1,364,536 US businesses (4.9%) have no state: they have no public address and their area could not be placed. They count in the country’s total, not in any state; in France, 393,884 (5.5%) have no département.
- By trade: a business matches a trade when its main category is in the trade’s list of Google Maps categories, or when its main category is generic and another of its categories is in the list. The snapshot writes down each trade’s categories.
- The number of deliverable addresses is not published: an address is checked in a list, on request, not in the database.
Where the numbers come from
- Counts that the database computes for each category and area, recomputed on November 4, 2026; their email counts are updated every day. They are read in a single read-only transaction, so every number describes the same moment.
- For what no count holds, such as the number of Google reviews or whether a website link leads to a social network: a random sample of 3% of the table, 838,781 US and 214,719 French listings. A figure from the sample is written “about”.
- The searches that pages cite: exact counts from Primavera’s API, the ones the app shows.
How they are checked
10 searches are counted three ways: the precomputed count, the API, and a count business by business. On November 9, 2026, their four numbers (businesses, with a website, with a phone number, with an email) were equal every time.
| Search | Businesses | With an email | Recounted by |
|---|---|---|---|
| Restaurants in Lyon (city) | 2,637 | 1,356 | a read-only query that repeats the search |
| Restaurants in Austin (city) | 4,570 | 1,810 | a read-only query that repeats the search |
| Plumbers and heating engineers in Marseille | 316 | 185 | Primavera’s API, precomputed counts set aside |
| Roofers in Houston (city) | 734 | 406 | Primavera’s API, precomputed counts set aside |
| Plumbers in Vermont (state) | 190 | 30 | Primavera’s API, precomputed counts set aside |
| Bakeries in the Rhône (département) | 1,331 | 440 | Primavera’s API, precomputed counts set aside |
| All of Wyoming (state, every category) | 69,768 | 21,269 | a read-only query that repeats the search |
| All of the Lozère (département, every category) | 14,181 | 3,340 | Primavera’s API, precomputed counts set aside |
| All of France | 7,161,000 | 2,366,774 | not recounted one by one (whole country) |
| All of the United States | 27,976,084 | 8,419,209 | not recounted one by one (whole country) |
Source: Primavera’s database, snapshot 2026-11 of November 9, 2026.
- A snapshot is refused if a share exceeds its total, if a state, département or trade exceeds its country, if businesses without an area exceed 8% of a country, or if a country or trade total moves more than 20% from the previous snapshot without an explanation.
- A snapshot holds totals and shares only: no business name, email address or phone number.
What the figures do not say
- How many businesses a country has: only how many Primavera holds.
- Any change over time: the first snapshot is 2026-11, and a change will be published from the second one.
- Whether a website works: a website link counts whether or not the site answered when last read.
The figures by country are in Primavera facts. To cite them:
Primavera (2026). Monthly snapshot 2026-11 of Primavera’s database, November 9, 2026. https://primaverapp.com/en/methodologyWhat you pay for
The search form, the count and the preview are free: you pay nothing to search, refine and see what you would get. Everything else counts as follows.
- 1 credit per business exported
- With or without an email address. A business already delivered to your account is never charged again, even in another list. On Agency, exports are included under fair use, and its AI credits pay for the rest.
- 1 credit per row analysed by AI
- AI filter, website summary or question to the website: every row analysed is billed, negative or undetermined answers included. Executives cost 2 credits (10 in the United States) per business with at least one executive found, and nothing otherwise.
- 1 credit per address checked
- Once a list is created, on request, or at its creation by ticking the box. Only addresses that get a verdict are billed.
- 100 credits per category suggestion
- Turning a target into categories through the API or the MCP server, on every plan; refunded when no category comes back.
- 5 credits per message to the assistant
- Each free-text message to the assistant; free shortcuts and answers to approvals are not billed. The paid actions it proposes wait for your approval above the threshold you set.
- 300 free credits
- At sign-up, once, without a credit card. Subscription and top-up credits stay valid during the month after they are granted, while the subscription continues.
What the data does not cover
- What is not on Google Maps is mostly not in Primavera. A business without a listing is usually missing, whatever its size; in France only, the SIRENE register adds businesses whose website was found in advance.
- Primavera does not measure its national coverage. We do not know what share of a country’s businesses the database holds; until it is measured, we do not announce it, and we never call the database complete.
- Not every business has an email address. On November 9, 2026, 8,419,209 of the 27,976,084 businesses in the United States had one (30.1%), and 2,366,774 of the 7,161,000 in France (33.1%). Before any export, the preview says how many rows of your list have an email address, a phone number or a website.
- Generic or personal address. Depending on the business, the address found is generic (contact@, info@) or personal; the kind of address shows in your results and your exports.
- Executives cannot always be found. A shop’s trading name often differs from its registered name, so the match sometimes fails. We announce no rate, and you pay only for businesses where a name comes out.
- The data ages. A listing reflects the day it was collected: a business may have closed, changed its number or rebuilt its website since. Websites are read again on a rolling basis; listings are not collected again at each search.
Use and removal
The information Primavera processes is the professional contact information that businesses publish. Any business can ask for its information to be removed by writing to contact@primaverapp.com. The full contractual frame is in our terms of service.
A question about a specific data point, its source or its date? Write to us: we answer with the exact row.
Written by Louis-Marie Giudicenti
Founder of Primavera.
Published
Updated
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- Target
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