Hair salons without websites in the US
By Louis-Marie Giudicenti. Published . Updated . Data read .
69,713 hair salons on Google Maps in the United States have no website, 38.6% of the 180,681 listed, as of November 9, 2026 (Primavera). 85.4% of them show a phone number.
- 69,713
- hair salons with no website38.6% of 180,681
- 50.2%
- have no site of their ownsocial and booking pages counted as none
- 85.4%
- of those with no website show a phone number
- 7,982
- in California, the most of any state
Source: Primavera’s database of Google Maps listings, snapshot 2026-11, read November 9, 2026. See method.
Two ways to count hair salons without a website
A listing can show no website link at all, or a link that leads to a Facebook page, an Instagram profile or a booking platform. The first is a business without a website; counting the second too gives the businesses without a site of their own.
| Definition | Hair salons | Share of 180,681 |
|---|---|---|
| No website link on the listing | 69,713 | 38.6% |
| No site of their own: no link, or a link to a social network or a booking or ordering platform | 90,709 | 50.2% |
Of the 36 trades Primavera counts, hair salons are the most likely to use a booking page or a social profile as their website: 18.9% of their website links lead to one (11,259 to a booking platform, 9,737 to a social network).
Why other counts find fewer hair salons without a website
Pindrop counts 18% of hair salons with no website: 8,385 of the 46,840 on its map in 50 US cities, counted September 26, 2026 (its page, read November 4, 2026). Pindrop does not count a Facebook or Instagram page as a website, which raises its share rather than lowering it, and it leaves out churches, schools, parks and government offices, which matters for its 16% across all local businesses, not for a single trade.
Two differences explain part of the gap. Pindrop counts large cities, where businesses have websites more often: in Primavera’s count, 40.0% of US listings in counties of a million people or more have no website, against 51.8% in counties under 50,000. And this page counts every listing, the least active included: among US businesses with at least 20 Google reviews, about 16.3% have no website. Pindrop does not name the sources of its map.
Sources: Primavera, snapshot 2026-11 (county and review figures for all US listings; reviews from a 3% sample). Pindrop, counted September 26, 2026.
How to reach hair salons without a website
Most can be called; fewer can be emailed. Primavera finds email addresses mostly on a business’s own website, so a business without one rarely has an address in the database.
Hair salons with no website, by contact listed
Share of the 69,713 hair salons with no website.
About 20.5% of hair salons without a website have an email address in Primavera, against about 59.1% of those with one (3% sample).
Which states have the most hair salons without a website?
California, with 7,982 hair salons that have no website, ahead of Texas (7,326). By share, Mississippi comes first: 54.0% of its 1,277 hair salons have none (states with at least 300 listed).
| # | State | No website | Listed | Share with no website | vs US hair salons (pts) |
|---|---|---|---|---|---|
| 1 | California | 7,982 | 19,491 | 41.0% | +2.4 pts |
| 2 | Texas | 7,326 | 19,216 | 38.1% | −0.5 pts |
| 3 | Florida | 6,021 | 16,449 | 36.6% | −2.0 pts |
| 4 | New York | 4,053 | 9,814 | 41.3% | +2.7 pts |
| 5 | Georgia | 3,867 | 9,368 | 41.3% | +2.7 pts |
| 6 | Illinois | 2,750 | 6,954 | 39.5% | +0.9 pts |
| 7 | North Carolina | 2,733 | 6,951 | 39.3% | +0.7 pts |
| 8 | Pennsylvania | 2,461 | 6,494 | 37.9% | −0.7 pts |
| 9 | Ohio | 1,846 | 5,381 | 34.3% | −4.3 pts |
| 10 | Michigan | 1,756 | 4,523 | 38.8% | +0.2 pts |
All US hair salons: 38.6%
Source: Primavera, snapshot 2026-11, read November 9, 2026. Every state is in the CSV below. Colorado has the lowest share: 26.9% (states with at least 300 hair salons listed).
Hair salons next to neighboring trades
| # | Trade | Listed | No site of their own | No website link | vs all US (pts) |
|---|---|---|---|---|---|
| 1 | Beauty salons | 359,219 | 54.6% | 45.8% | +3.9 pts |
| 2 | Hair salons | 180,681 | 50.2% | 38.6% | −3.3 pts |
| 3 | Bakeries | 118,568 | 44.7% | 38.0% | −3.9 pts |
| 4 | Gyms | 93,015 | 36.4% | 34.2% | −7.7 pts |
| 5 | Coffee shops | 89,528 | 33.6% | 28.7% | −13.2 pts |
All US businesses: 41.9%
Hair salons rank 2 of 5 among these trades by the share with no website link, below the 41.9% of all US businesses.
Beauty salons: nail salons, lash studios and waxing
Beauty salons are counted apart from hair salons: beauty salons, nail salons, eyelash studios and waxing services. 164,542 of the 359,219 on Google Maps have no website (45.8%), and 54.6% have no site of their own. California has the most without a website: 20,765.
| Measure | Hair salons | Beauty salons |
|---|---|---|
| Listed | 180,681 | 359,219 |
| No website link | 69,713 (38.6%) | 164,542 (45.8%) |
| No site of their own | 50.2% | 54.6% |
| With a phone, among those with no website | 85.4% | 86.6% |
| With an email, among those with no website (3% sample) | ≈ 20.5% | ≈ 21.5% |
The search at the bottom of this page covers hair salons only; open the same search for beauty salons to reach them.
How a web agency builds its list
Pick the area you serve
Start with one place: hair salons in Atlanta, a county, or a whole state.
Keep the ones with no website
The search at the bottom of this page already has the filter. Open it and set your place: the count shows before you pay anything, with how many list a phone number.
Keep the active, well-rated ones
Add at least 20 Google reviews and a rating of 4.5 or more: hair salons with no website, 20+ reviews and 4.5+ stars. These businesses have customers, and something to show on a site.
Download the list
Get it as a CSV or Excel file, with phone numbers and Google Maps links. On Pro, $59 a month (€49 excl. VAT), each business costs 1 credit; on Agency, $119 a month (€99 excl. VAT), exports are unlimited under fair use (up to 10% of a country’s businesses in any 30 days).
Call first
85.4% of them show a phone number, and few have an email. Open with their booking: a salon that takes appointments through a booking page or Instagram may want a site that shows its stylists and prices and keeps the booking button.
What these figures don’t say
- That a business wants a website. Some hair salons work by word of mouth or through a platform, and will not buy one.
- That a listing is up to date. A business may have opened a website since Google last updated its listing.
- Barbershops, which have categories of their own and are not in either count.
- Booth renters. A stylist renting a chair can have a listing of her own at the salon’s address.
Questions
Do hair salons have websites?
61.4% of US hair salons link to one on Google Maps, but 18.9% of those links are a booking page or a social profile. Counting those as no site, 50.2% of hair salons have no site of their own.
Which state has the most hair salons without a website?
California, with 7,982 hair salons that have no website, ahead of Texas (7,326). By share, Mississippi comes first: 54.0% of its 1,277 hair salons have none (states with at least 300 listed).
Can I email salons that have no website?
More often than most trades. About 20.5% of hair salons without a website have an email address in Primavera, against about 59.1% of those with one (3% sample).
Method and data
Snapshot 2026-11, read November 9, 2026- What is counted
- Open listings on Google Maps in the United States whose main Google category is one of the categories below, or whose main category is generic and another of its categories is: 180,681 hair salons, counted on October 29, 2026 and read on November 9, 2026. Service points are left out.
- Categories
- Hair salon, Hairdresser. Beauty salons: Beauty salon, Nail salon, Eyelash salon, Waxing hair removal service.
- No website
- The listing shows no website link (exact count).
- No site of their own
- No link, or a link to a social network (Facebook, Instagram, Linktree), a booking or ordering platform, or a free Google page (exact count).
- Phone and email
- Phone among hair salons with no website: exact count. Email: a 3% random sample of the database’s storage pages (2,122 hair salons with no website drawn); allow one to two percentage points.
- Pindrop
- Its hair salons page and its overview, counted September 26, 2026, read November 4, 2026.
- Cite and download
- Louis-Marie Giudicenti (2026). “Hair salons without websites in the US.” Primavera. Data: snapshot 2026-11, November 9, 2026. https://primaverapp.com/en/businesses-without-websites/hair-salons
Permanent link: https://primaverapp.com/en/businesses-without-websites/hair-salons
Download: hair salons by state (CSV), beauty salons by state (CSV)
Free to reuse under the CC BY 4.0 license, with a link to this page.
Written by Louis-Marie Giudicenti
Founder of Primavera. Primavera sells lists of local businesses built from the same database.
Published
Updated
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